Nicole Shannon

Nicole Shannon is an artist and Thrive Coach trained by the renowned Flow Research Collective and the founder of Create Potential, an organization dedicated to empowering individuals to unlock their innate creativity, resilience, and personal power. Through science-backed methods rooted in psychology and neuroscience, Nicole teaches people to harness the flow state, optimize their mindset, and achieve peak performance in their lives.

With a background in art and design from SUNY New Paltz and the Savannah College of Art and Design, Nicole’s journey into coaching has been fueled by a desire to help people of all backgrounds discover their innate value to create fulfilling lives aligned with their passions and purpose.

A seasoned entrepreneur, Nicole has launched multiple successful ventures, including an art gallery, a custom jewelry business, and a marketing agency. Her work has been featured in Vogue, New York Fashion Week, and numerous exhibitions across the U.S. and abroad. Most recently, Nicole’s art has found permanent homes in collections at institutions like Clemson University's Center for Human Genetics and the University of Chicago's Department of Human Genetics.

Through Create Potential, Nicole blends her artistry with her expertise in neuroscience to provide transformational coaching, enabling individuals to rewire their brains for success, resilience, and joy. Her methods are shaped by her personal experiences, including the journey of navigating the medical complexities of her son’s life, which instilled in her a profound empathy, adaptability, and commitment to helping others lead resilient, purpose-driven lives.

Nicole’s mission is simple yet powerful: to empower people to unlock their full potential—to live their most creative, authentic, fulfilling life.

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